Frequently Asked Questions (FAQs)
From how long it takes to produce an explainer video to how much it costs and what makes it effective — this FAQ section covers the most common queries. Get straightforward, helpful answers and make informed decisions.
1. What is an explainer video?
An explainer video is a short, animated or live-action video used to explain a company’s product, service, or idea in a clear and engaging way. It simplifies complex concepts and helps drive conversions through storytelling and visual communication.
To learn more, visit our comprehensive guide: What is an Explainer Video? Your Essential Guide.
2. How much does an explainer video cost?
Explainer videos typically cost between $5,000 and $20,000, depending on animation style, length, and production quality. At Yum Yum Videos, we provide tailored pricing based on your needs.
Check our detailed pricing guide for more info: Explainer Video Pricing.
3. How long should an explainer video be?
The ideal length for an explainer video is between 60 and 90 seconds. Shorter videos tend to perform better, especially on social media and landing pages, keeping viewers engaged from start to finish.
Dive deeper into this topic in our Explainer Video Length Guide.
4. What are the most popular styles of explainer videos?
5. How long does it take to produce an explainer video?
At Yum Yum Videos, the average production time is 6 to 8 weeks, including concept development, scripting, design, animation, and sound. Rush projects can be delivered in as little as 3–4 weeks with accelerated timelines.
Learn more in our Step-by-Step Production Guide.
6. How can I measure the ROI of an explainer video?
You can measure ROI by tracking metrics like conversion rates, engagement, lead quality, and sales uplift.
We explain the full process in our Explainer Video ROI Guide.
7. Are explainer videos effective for B2B marketing?
Absolutely. Explainer videos are perfect for B2B companies looking to simplify complex solutions, educate leads, and shorten the sales cycle. They're especially effective for SaaS, healthcare, biotech, and fintech.
Explore industry-specific examples in our Examples by Industry section.
8. Can I use explainer videos on social media and ads?
Yes! Explainer videos perform extremely well on YouTube, LinkedIn, Instagram, and paid ads, helping boost engagement and improve click-through rates. We can adapt your video format for each platform.
Don't miss our Video SEO Guide for optimization tips!
9. What makes Yum Yum Videos different from other animation companies?
We combine top-tier animation, storytelling expertise, and a proven production process — all 100% in-house. Our work has helped startups raise funding, Fortune 500s educate customers, and brands around the world grow.
Learn more in our Why Trust Yum Yum Videos? section and Client Success Stories.
10. Do you offer scriptwriting and creative development?
Yes. Our team handles everything — from the script to storyboards, design, animation, voiceover, and sound — ensuring a fully cohesive and impactful final product.
Our Explainer Video Script Examples guide offers a glimpse into our creative process.
11. What are the key benefits of using explainer videos?
Explainer videos boost engagement, improve conversion rates, simplify complex ideas, enhance brand recognition, and significantly increase website traffic. They're a powerful tool for visual storytelling.
12. Where can I find examples of successful explainer videos?
