

Video has become one of the most common ways to learn online, whether students are looking for help with schoolwork, professionals are developing new skills, or employees are completing onboarding and workplace training.
That is something we see every day in our work as an animated explainer video company, creating educational and training content that makes complex topics easier to understand. Looking at the latest eLearning video statistics can help us identify new trends, discover useful ideas, and better understand how online education and video-based training continue to grow.
In this article, we will go over some of the most important and recent eLearning video statistics. Each figure includes a link to its original source, a brief explanation of what it means, and, whenever possible, a comparison with previous years to show how these trends have changed over time.
Let’s check them out.
A 2025 Kantar survey found that 93% of U.S. viewers aged 18 to 27 believe YouTube helps them learn new skills. This eLearning video statistic shows how strongly younger audiences now associate video with education and professional development.
Historical benchmark: In 2020, 58% of respondents said they had used digital video to learn new skills. While the studies surveyed different audiences, the newer figure suggests that video has become an increasingly important learning tool—especially among young U.S. viewers.
According to a 2025 Oxford Economics survey, 79% of U.S. teachers who use YouTube agree that it helps their students learn. Educational videos can simplify difficult concepts and let students review lessons at their own pace.
Related historical benchmark: In 2019, 91% of education professionals surveyed by Kaltura said video had a positive impact on student satisfaction.
Learning and how-to videos received more than 5.5 billion U.S. views in June 2025 alone. Unlike survey-based eLearning video statistics, this figure reflects actual viewing behavior and shows the scale of demand for educational content.
Historical benchmark: In 2020, watch time for how-to videos containing “at home” in their titles grew by more than 50% year over year.
According to Project Tomorrow’s 2024 findings, 78% of students in grades 6–12 identified online videos as an effective way to add context to classroom learning. This shows how educational videos can complement traditional lessons and make difficult topics easier to understand.
A 2025 Oxford Economics survey found that 84% of European teachers use YouTube content in their lessons or assignments. This eLearning video statistic shows how widely video has been integrated into everyday classroom teaching.
In December 2025, more than 20 million YouTube users used the platform’s Ask tool to simplify complex terms or summarize key points from academic videos. The figure shows how AI is making video-based learning more interactive.
Kaltura’s 2022 education report found that 94% of respondents agreed that video increases student satisfaction.
Historical benchmark: In Kaltura’s 2019 report, 91% of respondents said video had a positive impact on student satisfaction, suggesting that educators’ confidence in video remained consistently high.
Video viewing on LinkedIn increased by 36% year over year, while video creation grew twice as fast as other original post formats. This shows the growing importance of video for professional learning and knowledge sharing.
According to the 2025 Training Industry Report, 77% of U.S. organizations use virtual classrooms, webcasting, or video broadcasting for employee training. This makes video-based learning one of the most widely used corporate training technologies.
Coursera reported 205 million registered learners as of March 31, 2026, up 17% from the previous year. While registered accounts do not necessarily represent active users, the figure reflects the continued global growth of online learning.
These eLearning video statistics show that video is now a regular part of how people learn. Students use it to understand difficult topics, teachers include it in lessons, and younger audiences turn to platforms like YouTube to develop new skills.
The same is happening in the workplace. Companies are using training videos, virtual classrooms, and webcasts for onboarding, compliance, and professional development, making educational content an increasingly important part of a broader video marketing strategy.
Overall, eLearning video continues to grow because it is flexible, easy to access, and useful across schools, universities, and businesses.
For a broader look at how video is being used beyond education and training, check out our video marketing statistics. And if you want to explore the latest trends across social media, take a look at these Instagram statistics.
To understand where eLearning video is heading, it helps to look at where it started. These earlier eLearning video statistics provide useful context for identifying long-term trends and seeing how online learning, educational video, and corporate training have evolved.

Victor Blasco has over 25 years of experience in animation and film production. For the past 14+ years, he has worked with companies to create explainer and marketing videos that simplify complex ideas and drive business results.
His work has supported global brands like Amazon and McKesson, as well as startups that raised over $2B and reached unicorn or IPO stages.
Victor shares insights based on real client work. His contributions have been published on platforms like Social Media Examiner, and he has been featured or quoted in outlets such as Forbes.
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