Category: Video Production

Before computers and CGI, drawn animation was the dominant technique in animated film. I’m sure you’ve come across it before, as many Disney classics and even anime movies feature this timeless art form. However, few people are familiar with the painstaking process that was required to bring these fantastic universes to life. That’s why, in […]

Whiteboard animation videos are often underrated because of their simplicity. However, when done right, they can be incredible marketing tools that can help businesses achieve all kinds of goals, from educating customers to showing investors everything your solution can offer, and more. I know you’re probably skeptical, so I decided to write an entire case […]

Just like any good writer uses outlines to plan a great article —ahem 😉— a good video marketer should use storyboards to map out and improve their work. But what is a storyboard, exactly?  Well, to put it simply, a storyboard is the skeleton of your video. Thanks for reading! What? That doesn’t really tell […]

You probably already know why explainer videos are effective and have heard all about the amazing engaging power they have. Now, the question might be: What is the ideal video length for your video to keep the audience’s attention while also having enough time to deliver your key message? Getting to that “middle point” is not […]

When you need to share information with your employees simply and effectively, there’s no better way to do so than to create training videos for them. Videos are the perfect tool to convey information in an engaging way, and people actually opt for videos to learn new skills! Let’s face it: no one wants to […]

No other platform is able to match the billion hours a day worth of video content that are watched on YouTube. For that reason, there’s no better place to upload your videos and connect with your audience. So, if you’re looking for the best tips on how to make a YouTube video, you’ve come to […]

This year alone, there have been 1 million videos watched per second. Considering that there’s one particular platform that’s known as “the king” of video content, it comes to reason you’d want to learn how to use YouTube for business. I know some people might be thinking that getting started on this platform is either […]

I get it, as a small business owner, you probably have a thousand responsibilities on top of coming up with new strategies to achieve all of your marketing goals. But what if I told you that business video production could be the solution to all of your problems? At least to your marketing-related ones, that […]

We’ve all heard the wonders of video content and all the benefits it can bring when implemented in a digital strategy, but have you ever wondered “what is video production, exactly?” or at least been curious about what it entails? While video production might sound simple, it actually involves a set of stages that require […]

If you want to convey your brand’s message online in the shortest time possible, then you need a 30-second explainer video. As any animated explainer video company would be able to tell you, these wonderful pieces of content are instrumental when you aim to catch your audience’s attention, build lasting relationships with them, and spark interest […]

It’s no secret that video content is the best way of sharing your brand’s message, especially considering that a minute of video is worth 1.8 million words! However, to ensure results you can brag about, you should consider partnering with a good brand video production company. While a quick search on Google will yield dozens of results, browsing […]

If you’re familiar with all the benefits of explainer videos, then you’re probably looking for information on how to make animated videos for your business. Exploring this new territory comes with its own set of challenges, so I’ve decided to make this simple guide to help you learn the basics of the video production process. […]