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Top 10 Promotional Video Companies to Make the Best Promo Video Ever!
In recent years, video content has become one of the most reliable and efficient ways to capture an audience’s attention and communicate your business’ message effectively. In fact, that’s probably the reason why you’re looking for a promotional video production company!
After all, while video marketing trends show that audiences love to engage with video content, those same audiences also have high expectations about the content they engage with.
The good news is that there are plenty of excellent promotional video companies you can partner with to make amazing videos if you know where to find them. So, we’ve put together a selection of the 10 best video companies to make the best promo video ever, alongside a number of tips to help you choose the ideal one for you!
Choosing the Right Promotional Video Company
No two people are ever the same, and the same rule applies to businesses. Every brand is unique and, when using video to promote yourself, you should showcase exactly that!
That’s why choosing the right promotional video company is crucial during the planning stages of your marketing strategy. The company you partner with has to understand the essence of your brand and be able to translate it into a promotional video that effectively addresses your marketing goals without compromising the message.
To help your selection process along, we’ve listed five fundamental aspects to take into account:
- Quality and Expertise: The very first thing to do is research the company’s previous works. Doing so can give you a good idea about the company’s skills, experience, and expertise.
- Feedback: Reviews and general feedback are important aspects to examine for any business. See what shared experiences and testimonials you can find to get a sense of what it will be like to work with them.
- Pricing: Getting a reasonable price point while ensuring quality is crucial. Higher price tags usually come with more in-depth services that translate into better outcomes. You can always choose to go with cheaper alternatives, like templates, but the drawback is that you have to be willing to sacrifice the quality take of it.
- Communication: As far as the promotional video production process itself goes, constant and fluid communication is vital. Nobody knows your brand better than you. That’s why you need to choose a vendor that listens to your requirements, doubts, and ideas every step of the way.
- Customization: When it comes to choosing the right promotional video company, high-quality, tailored content is non-negotiable. Promo videos can help you engage your audience and increase conversions, but to achieve those results, said content has to be fully customized to meet your marketing needs. Make sure the agency you choose has a qualified and professional team, capable of delivering fully customized, world-class promotional videos.
The Top 10 Promotional Video Companies Out There!
Now that we’ve covered the key aspects to take into account when choosing a good provider, it’s time to take a look at the ten best video companies in the market right now. Rest assured that they all offer top quality and expertise, so you won’t have to worry about that aspect in your research.
If you still find it hard to make the final decision, check out the video examples we’re going to provide. With that, you should be able to determine whether their style matches your brand identity and what you’re looking for in your digital content.
- Yum Yum Videos
- Switch Video
- Demo Duck
- Lemonlight
- VeracityColab
- Lai Videos
- Sandwich Video
- Explanify
- Thinkmojo
- Blend
Note that this list includes different types of agencies specialized in a variety of industries, and that produce different styles of videos, not only promotional videos or promo ads. The idea is to make sure that whatever it is you need, you’ll find at least a couple of awesome choices here.
1. Yum Yum Videos – Promo Video Company
It’s kinda difficult to sing your own praises without sounding biased, but we genuinely believe we are one of the best promotional video companies you’ll find!
You might have noticed our motto is “We make videos that taste different,” and here’s what we mean by that:
- Our ultimate goal is to create an amazing, fully customized video for you. Full of beautiful and engaging animations that represent your brand and make it stand out!
- Our videos’ quality is supreme, one of the best ones on the market.
- Our video production process is second to none, which helps us deliver outstanding results on a consistent basis.
- We offer the best price-quality guarantee.
- We also provide our clients with an integrated video marketing strategy to help them grow their business.
For years now, we’ve accumulated experience working with hundreds of companies across the world – From unknown startups to several Fortune 500 companies like Wal-Mart, Docusign, Fox, Red Bull, and McKesson, to name a few.
However, we’re more than happy to let our work do the talking for us!
So, if you want to learn what we can do for your business promotional project, don’t hesitate and just contact us today. Let’s chat about it!
2. Switch Video – Promo Company
Switch Video produces animated, whiteboard, and motion graphic explainer videos, and they have experience working with promotional videos for both start-ups and big-multinational firms, from small nonprofits to big tech companies. Always under the same three promises: Reasonable timelines, keeping up with the clients all the way through, and fulfilling every aspect of the job. Their goal? That their videos connect emotionally with the viewers with an easy-to-understand message!
3. Demo Duck – Promo Ads Company
At Demo Duck they believe that they can bring to life companies with animated video content. They create all types of promotional videos, like explainers, educational, and ads. Their work relies on transparency and curiosity. But what really makes them stand out is their great quality scripts and animations.
4. Lemonlight – Promotional Video Production
This agency develops a variety of videos, from broadcast to explainers, for companies of all sizes. They aim to have a streamlined process that ensures their clients an effortless experience. However, what makes them stand out is that they provide affordable promo ads and very flexible partnering.
5. VeracityColab – Promotional Video Company
This promotional video company provides live-action video content, VFX videos, and also animated productions like 2D and 3D animations. They know as well as we do that promotional videos are great to persuade audiences in specific ways to increase your sales performance. And their secret is to develop content with top-notch design through a very repeatable and predictable process they’ve created and improved upon.
6. LAI Video – Promotional Video Company
This boutique video company specializes in delivering video campaigns for corporations, non-profits associations, and academic institutions. In their own words, they develop “video-centric campaigns to inspire, educate, and connect.” Their goal is to create a change and, because they know how powerful a solid script is, they base their work on robust storytelling.
7. Blend – Promotional Video Company
This boutique company from Los Angeles has a diverse skillset that includes UX/UI, digital strategy, and video production. As they put it, they “make images that move for screens of any size.” From start to end, they take care of all the promotional video production to ensure they deliver on time and on budget. And all that comes with top-quality creativity. Nice, right?
8. Explanify – Promo Video Company
This promotional video company understands that the process of creating a video has to be “more than pretty”; it has to be thorough and detailed. So much so that they prefer focusing on a few clients at a time. This way, they strive to deliver explainer videos that, above all, meet up with their partners’ business goals.
9. Thinkmojo – Promotional Video Production
Thinkmojo creates VX, that is, visual experiences for brands. They like to keep things interesting and fresh; that’s why they choose to partner with companies that like to shake things up. How? Whether the videos are animated or live-action, they focus on creating them with beautiful and engaging visuals.
10. Sandwich Video – Promo Company
Sandwich Video started in 2009 and now has become one of the most refreshing companies of live-action videos. They work with all types of businesses, especially from the tech niche, and what makes them stand out is their dynamic and funny style.
There it is folks! The top ten list with the best promotional video companies out there in terms of quality, expertise, and services. As you can see from the promotional video examples, each one is able to bring value to your marketing table.
Yum Yum’s Style of Promotional Video Production Services
We can’t really speak for the others on the list, but at least on our end, we’d like to add that here at Yum Yum Videos, the secret to our amazing videos is paying particular attention to our client’s needs and requirements. Then combining that with the right amount of creativity and flair to create promo videos that not only look beautiful and fun but are also compelling.
If you want amazing video content for your brand, the individual details that go into the larger promotional video production process have to be on par with those expectations. And we’ve mastered the process of doing just that!
We listen to your feedback and make sure to reflect on the ongoing product, keeping product and goals at the forefront at all stages. Letting dedication, passion, and our particular love for what we do guide us during each step of the process.
It’s that passion that we hope comes through on every project we worked on. The results? Fantastic and customized pieces of content that represent our customers’ brands’ uniqueness! Every. Single. Time.
Want to know more about what we do, and how we can help your brand? Don’t waste time and get in touch! We’ll go over your project and take it from there.
FAQ about Promotional Video Production
To clear out any doubts you might still have, we’re going to answer some of the most commonly asked questions about promotional videos.
1. What is a business promotional video?
A business promotional video is a digital piece of content designed with the sole purpose of overtly promoting a business’ product, service or even an event or any other marketing initiative. It can often be called “promo video” or simply “promo,” and it’s similar to teaser videos in that the main goal with both types of videos is to quickly grab the viewer’s attention and compel them to learn more.
2. Is a promotional video an ad?
No, promo videos and ads are two different types of video content. The former seeks to intrigue the viewer and subtly encourage them to find more information about whatever is being promoted. The latter, on the other hand, aims at showing off a product or service to increase sales.
3. What is the difference between promotional and commercial videos?
There are two main differences between promotional and commercial videos. The first one is that commercials are often intrusive and can even be annoying since people don’t get to choose whether they want to watch them. Promos, on the other hand, are often found and clicked on because people are interested in their content and want to know more about it. Secondly, unlike commercials, promo videos are usually fully customized to appeal to their target audience.
4. What makes a great promotional video?
A great promo should:
- Be tailored to a specific audience so they can see themselves reflected in your message and be encouraged to watch until the end.
- Highlight the benefits of your offer and help your audience picture how they can positively impact their lives.
- Be concise and to the point to avoid people getting bored or even confused about your message and the purpose of your video.
- Leverage storytelling to build an emotional connection with the viewer more easily.
5. Why must promotional videos be short?
As a rule of thumb, you should always keep your videos short, but this is particularly true for promo videos. Since your goal here is to inspire viewers to take action, you need to be concise and go straight to the point so they don’t get distracted or confused. On top of that, people’s attention spans are now shorter than ever, so you don’t really have much time to deliver your message. For those reasons, I recommend that you keep your promos around 120 seconds long.
Wrapping Up
Every promotional video production is unique in some way and is bound to present its individual strengths and challenges. However, if you are working alongside one of the promotional video companies on this list, you’ll get nothing but top-notch results, diversity, and professionalism every step of the way!
Choosing the right partner to produce your promotional video is critical, yes, and it can feel daunting at first. But once you’ve made the right choice, you’ll get to sit back and enjoy the sheer creative process of bringing your ideas (and your brand!) to life.
Ultimately, it’s well worth the extra effort 🙂
