11 reasons to use a professional voice over for your explainer video

21/08/17         Author: Craig C         8 min reading

use professional voice over explainer video

Any form of explainer video will require professional input for each aspect of the video, ranging from the creation of the storyboard to the animation and the voiceover. Using a professional explainer video production company will make it possible to bring all of these things together easily and efficiently.

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Choosing to use a voice-over professional will give your video the finish and finesse that can turn it into a real success. A voice-over actor with a great reputation will have vast experience and may even have experience working on stage or on screen. Whether male or female, it is important to find the right person for your explainer video because their knowledge and understanding of what is required will enable them to deliver. If they have worked on marketing and advertising projects previously, then this will be a huge bonus to your project.

Your video will require creativity and precision as well as work delivered to the highest of standards. Therefore, understanding exactly why you should hire a voice-over actor will make it easier to determine the best voice-over actor for your project.

So, what are the reasons for using a professional voice actor for your animated explainer video?

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They offer versatility and range

A professional voice-over actor will have the ability to deliver exactly what they promise so that they meet the needs of your video. Their versatility will mean that they will be able to listen to your directions and suggestions to help create the explainer video that you want. Listening to their demos via their website or sent directly from them will give you an insight into their versatility.

They offer authenticity

If a voice-over actor has an extensive background in acting in front of a camera or on stage, you can be sure that they will be able to offer real authenticity to your video. Many of them are experienced to the point where they are tried and tested, and they have the ability to apply direction so that they deliver your explainer video message in the right way. Working with a talented voice-over professional will make a world of difference.

Hear this one:

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They have experience

Every voice-over actor has to start somewhere, but many have decades of experience, which means that they have had to work to make a name for themselves and build a reputation. It is their livelihood and their business, and so they have had to learn and improve through their experience. They may have started in the business before home studios were a common thing, and this means that they know what people want just from their time moving around studios and meeting different people. They would have also worked on a number of different corporate videos throughout the years, making it easier to relate to your needs.

Affordable and accommodating

Of course, if you want high quality, then you will have to pay for it. That is the case in many industries, but many voice-over professionals will have the aim of making their service quick, professional, and affordable because they understand how in-demand their services are. Many will price their service competitively and will, therefore, do all they can to meet your budget, offering great value for money. In fact, many pride themselves on delivering a first-class voice-over service for a great price.

It is their full-time job, so they are there for you when you need them

There are many voice-over actors who carry out their work alongside other jobs, and that can cause problems with deadlines and such. However, when the time comes to find a voice-over actor, choosing one that does it as their full-time job will mean that they are dependable and accessible whenever you need them. This will mean that they answer emails and calls quickly and promptly and are there to meet any of your needs. Their testimonials and feedback will provide a detailed insight into their service. A good voice-over actor who is there for you will become an important part of your creative team. This is ideal when you are working to tight deadlines because they will have the ability to turn around your project quickly which is perfect when the request is urgent.

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They will have a great recording studio

Behind their success is a recording studio that produces work of an exceptional standard. They will be able to add in effects and create a voice-over that suits the needs of your video. A good voice-over actor will have superb equipment that produces the best recordings, and so this makes it ideal for having files delivered electronically. When the time comes to choose a voice actor, ask them to send a custom audition because this will prove that they have the system in place to do this efficiently.

They will meet every need

Your explainer videos may cover a number of different subjects, which requires a voice-over actor who is versatile and diverse. A professional will be able to undertake a number of different projects, which means taking on yours will come easy to them. They may have experience working on tutorials, corporate videos, marketing videos, and even educational videos. Whatever it may be, they will be able to add the personality and character to your video that you desire.

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Build a relationship with them

If you have plans to create a number of videos then you will want to build a working relationship with a voice actor that you can trust and call upon when you need them. This way, you will see them as part of your team, and that is crucial. They should be seen as being no different from your animator or storyboard creator because they also offer something crucial to your video. So, work with them, listen to them, explain what you want and you will soon realize that they become part of your team rather quickly.

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They give your brand familiarity

It does not matter what product or service your explainer video is explaining; you will want your customers to relate to it and immediately recognize that it is you. Studies have been carried out that prove that adults are more likely to remember words when they are spoken by a voice that is familiar to them. When it comes to marketing, this is important to understand because it makes it even more beneficial to use the same voice-over for your videos. Here at Yum Yum Videos we’ve found that if your customers recognize the voice, they will recognize your brand, and that, in itself, will help to drive up sales.

They know your audience

One of the most important aspects of using a professional voice-over is that they know how to target your audience with their voice. They can adapt and take on different tones so that the audience is gripped and wants to listen, meaning that they give your video a personality that makes it relatable, and that is what keeps viewers interested. While every single person involved in making your video is crucial, the voice-over professional that you use is the one who brings it all together. Take, for example, the voice-over in this video we did for the board game Catan:

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They can easy to find

Getting this right does not have to be a difficult task, but there are so many reasons as to why you would use the services of a voice-over actor it makes you wonder why anyone would consider otherwise. When the time comes to choose a professional voice-over, there are a number of places for you to look, and that makes the whole process easier. Websites such as voices.com and worldvoicestudio.com make the process efficient and simple. As all of the voice-over actors are in one place, it makes it easier to reach out to a number of professional voice actors in one hit without having to go to several different locations or even contact them directly. This means you can compare their services and read feedback from previous clients. All of this makes it easier for you to make an informed decision because it is vital that you get it right. Reputable voice actors who use these websites will be in demand, and that means that you will have to ensure that you find one who can fit in with your budget and your deadline.

What does this mean?

It is clear that a voice-over actor can benefit your project and enhance your video. If you want your video to succeed and deliver a message in a way that your audience can relate to, then you will need to use the services of a true professional.

Their expertise and experience will make it possible for you to work closely with them while also making it possible to give them indications and ideas of what you want them to deliver. Identifying a voice-over actor who has the experience and positive feedback is key to understanding what they can do for you.

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