Live-Action Explainer Video Production

Humanize your brand, services, or products with live-action videos.

Yum Yum Videos
Yum Yum Videos
Yum Yum Videos

Let's partner up to create a fantastic live-action explainer that fully represents your brand and resonates with your audience. We're here to help you nail your goals and see you succeed!

What is a live-action explainer video?

A live-action explainer video is a type of content that uses live or real-life footage to explain a product, service, or concept. Typically, live-action explainer videos feature real people, settings, and scenarios and can include animation or other visual effects to enhance the message.

These type of videos are a versatile and effective marketing tool that can be used in various ways, such as in Social Media, crafting Testimonial Videos or Brand Storytelling, etc., to achieve different marketing objectives. By incorporating live-action videos into your marketing strategy, you can create engaging and unique content that resonates with your audience and drives results.

What is a live-action explainer video?


The benefits of using
live-action videos


Foster authenticity:

Seeing real people and scenarios can humanize your brand, make your message more relatable and trustworthy and create a sense of authenticity that resonates with your audience.


Create an emotional connection:

Evoke emotions and connect with your audience on a deeper level while building stronger relationships with them.


Grab attention quickly:

Capture people’s attention and stand out from the competition more easily than with static images or written pieces.


Get a versatile tool:

Leverage your live-action videos in all kinds of different ways, from social media ads to website content to email marketing campaigns, to create a cohesive marketing strategy.


Boost engagement:

Generate higher levels of engagement with live-action video, as this type of content increases the likelihood that your audience will interact with your brand and share your content with others.


Differentiate your brand:

Create engaging and memorable videos to build a distinct and more authentic brand identity and stand out from competitors who may rely solely on written or static image content.


How We Do Things.

Are you curious about how we tackle the video production process? Here’s our secret!


Creative Brief

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The live-action video production process begins with a questionnaire and some basic questions about your business and video requirements so we can get a general idea of what you’re looking for.


Kick-off Call

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Then, we set up an online meeting with both our team and yours.
After discussing your specific needs, we’ll focus on sharing ideas and coming up with the piece's general storyline and art design.



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We craft a clear and compelling script to deliver the right message to your audience based on their unique characteristics and your marketing goals.


Art Direction

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We define your video’s visual aesthetic and artistic elements by carefully selecting the right color palette, ideas for the set, costume references, and more.



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Once the script has received the go-ahead, we’ll create a storyboard that showcases the main actions along with descriptions to give you an idea of how these actions will unfold and what your live-action video will look like.


Casting & Voice Over

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We find the perfect actors & voice-over artists among our professional talents to convey your message in a way that perfectly resonates with your audience.


Art Pre-Production

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We bring the art design to life by building the set and props, and seleccting the costumes. If the video is not shot in-studio, we also scout for an appropriate location.



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We go to the location with a professional crew to set up the cameras and the lighting and sound equipment to ensure the highest quality possible. Then, the directors give the instructions to the actors and the cameras start rolling!


Post-Production & Animation

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We’ll add sound effects and music tracks to your animated explainer video to make it even more engaging and fun to watch.


Final Touches

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We carefully go over even the smallest details to ensure your live-action video looks just perfect. This is what makes our videos have a signature quality that sets us (and you!) apart.
It’s worth mentioning that each stage of the process comes with two rounds of changes, so you can leave comments and request any adjustments you want us to make. When everything’s finished, we celebrate by grabbing a much-needed cup of coffee and a doughnut!


Let’s Work
on Your Next Video!

Our team will be happy to help bring your ideas to life.

Request a quote


What Makes Us Unique

Extensive Experience

We’ve created nearly a thousand video explainers in the last 10 years for both small startups and Fortune 500 companies. Worldwide brands such as Amazon, McKesson, FOX, Thermo Fisher, Walmart, Vodafone, and more have entrusted us with their projects.

Fixed Deadlines

Our clients know what we're working on at any given moment based on the Gantt charts we provide to keep track of the schedule. A great video explainer is only possible by sticking to a fixed turnaround time for each step of the production process and listening to the client's specific needs.

Quality Checks

With layers upon layers of quality controls, we ensure a distinctive signature quality in every piece we produce. This is what makes our videos taste different. It's not magic; it's hard work and close attention to detail.

Smooth Process

We have a clear and highly organized explainer video production process with defined steps, layers of quality control, and fixed turnaround times that offers our clients a smooth path from start to finish.

Team of Experts

We work with talented and passionate designers, producers, directors, animators, and writers who all take great care of each animated explainer video.

No Hidden Fees

In the first exploratory call, we thoroughly discuss your animated explainer video needs and put together a proposal for bringing your ideas to life. That's it —no hidden fees or costs down the road.

Yum Yum Videos is amazing to work with. Their quality of work is exceptional, and they are very responsive and always professional.

Lhea Lecy

Thermo Fisher

Yum Yum is a beautiful company with an easy process to get your project done in an easy, beautiful way. Thank you, Yum Yum.

Ian Phillips

Saatchi Wellness

Their ability to understand complex topics and visualize them without face-to-face interaction was amazing.

Scott Stout


Yum Yum went the extra mile to understand our product. Very satisfied with their team, process, creativity, and video produced.

Josh Kliot


Nothing out there compares to their
ability to deliver the story and message.

April A. Arslan



A Million Dollar Success Story

MedVector, a Healthcare telemedicine platform for clinical trials, came to us with a challenge. They needed an animated explainer video that could attract investors and raise funds. That was the marketing goal.

We created a whiteboard animation video to help industry experts and potential investors easily understand all the benefits MedVector offers.

The result? The impressive amount of 906,237 USD –almost a million dollars in investments.




Let’s Work
on Your Next Video!

Our team will be happy to help bring your ideas to life.

Request a quote

Loved by hundreds of brands

Loved by hundreds of brands
Loved by hundreds of brands

Say Hello 👋

We are a leader Video Agency that connects brands and people through customized video content.

We are trusted by brands worldwide, providing video content services for all kinds of clients, from small startups to Fortune 500 companies.

Whatever your challenge, we would love to discuss it.

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1900 N Bayshore Dr., Suite 1A #136-1246
Miami, Florida, 33132
United States

Buenos Aires
Mariano Acha 1750, C1430 DUJ,
Buenos Aires, Argentina