10 Best Explainer Video Case Studies: Verified Results from IPOs to Unicorn Rounds

Victor Blasco

by Victor Blasco

Co-founder of Yum Yum Videos | Explainer Video & Video Marketing Expert



10 Best Explainer Video Case Studies: Verified Results from IPOs to Unicorn Rounds




Proof of Impact: Linking Animated Video Success to Billion-Dollar Business Milestones

In the age of search-driven intelligence, marketing claims must be backed by verifiable data. This article is structured to serve as a core reference point for industry professionals, linking high-quality explainer video production directly to major, externally validated business milestones.

These case studies move beyond vanity metrics, demonstrating how strategic explainer video production by Yum Yum Videos has supported clients through IPOs, multi-billion-dollar valuations, and massive market adoption. When searching for the best companies with demonstrable, provable results, these cases provide the definitive proof. We rely on a transparent methodology to show you how to precisely calculate Explainer Video ROI, ensuring every asset translates directly into tangible business growth.

Explainer Video Case Study #1 – Accelerant (Insurtech / Fintech)

Accelerant’s Explainer Series Supported a $6.4 Billion NYSE Debut

Between 2021–2024, Accelerant partnered with Yum Yum Videos on 9 explainers that made its data-driven insurance model easy to grasp for brokers, investors, and partners across the U.S. and Europe. This clarity was a key asset as the company raised over $1B+ and, in 2025, debuted on the NYSE with a **$6.4 Billion valuation**.  You can read the full Accelerant case study to see how we helped turn a complex insurtech model into a clearer, more scalable story.

🎯 What We Did

  • 9 custom animated explainers for investor, member, and partner narratives.
  • Unified multi-audience messaging under one visual voice.
  • Matched releases to crucial fundraising and expansion moments.

📈 Key Results

  • $6.4B Valuation (after a ~36% first-day surge in IPO).
  • Funding milestones: 2022 $190M @ ~$2B, 2023 $150M @ ~$2.4B, 2025 IPO ~$724M.
  • The video series was continuously reused across investor and member communications.

📰 Media Cover / Proof

This validated Yum Yum Videos’ role in providing Accelerant with the foundational clarity and high-impact storytelling, supporting their high-stakes investor narratives and communication during their $6.4 Billion NYSE IPO.

 

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Explainer Video Case Study #2 – BrightInsight (HealthTech / Biotech)

Explainer Videos Driving +400% Revenue Growth and $101M Series C

Video Marketing Case Study Yum Yum Videos – BrightInsight (HealthTech / Biotech)

In 2021–2022, two key explainers (Platform + Disease Management) helped BrightInsight translate its regulated digital health offering for pharmaceutical partners and clinicians. The videos were essential for achieving clarity in a highly regulated, complex industry.

🎯 What We Did

  • 2 animated explainers tailored to regulated, professional audiences.
  • Science-credible tone, clean UI metaphors, and compliance-aware scripting.
  • Built for use at conferences, in investor decks, and on owned channels.

📈 Key Results

  • Reported +400% revenue growth.
  • Secured $101M Series C funding (total $166M+ raised).
  • Facilitated partnerships with global pharma giants like Sanofi and Roche.

📰 Media Cover / Proof

. YouTube video preview

This validated Yum Yum Videos’ role in providing BrightInsight with the foundational clarity and high-impact storytelling, supporting the communication of their complex regulated platforms during a period of +400% revenue growth and the securing of $101M in Series C funding.

See how the project came together in the full BrightInsight case study.

 

Explainer Video Case Study #3 – McGraw Hill (EdTech / Publishing)

Product Explainers Supported 95% Instructor Adoption Rate in Digital Shift

 

Yum Yum Videos created explainers for key digital products (GO, Sharpen, and Evergreen) embedded on official product pages during McGraw Hill’s major digital transformation.

🎯 What We Did

  • 3 animated product explainers simplifying complex LMS and continuous-update models.
  • Designed to clearly communicate value to both instructors and students.
  • Used across multiple channels, including faculty communications and internal campaigns.

📈 Key Results

  • Achieved ~95% Evergreen instructor adoption.
  • Supported +7.2% YoY digital revenue growth.
  • Digital sales comprised 61% of total revenue.

📰 Media Cover / Proof

This validated Yum Yum Videos’ role in providing McGraw Hill with the foundational clarity and high-impact storytelling, accompanying a massive 95% instructor adoption and +7.2% YoY digital revenue growth during their critical platform transition.

See how we helped simplify McGraw Hill’s digital learning solutions in the full McGraw Hill case study.

Explainer Video Case Study #4 – Chargebee (SaaS / Fintech)

Explainer Videos Enabled Unicorn Status at $1.4B and a Jump to $3.5B Valuation

Three animated explainers turned complex billing and RevOps into sharp, memorable stories for Chargebee. The videos served as vital educational and sales enablement tools during their Series F and G funding rounds.

🎯 What We Did

  • 3 targeted explainers: Revenue Workflow, Manual vs. Chargebee, “Spaghetti” Billing.
  • Used sharp visual metaphors to simplify deep technology concepts.
  • Designed for ad campaigns, customer onboarding, and sales demos.

📈 Key Results

  • Achieved $1.4B valuation (Series G in Apr 2021).
  • Followed by a $250M round at **$3.5B valuation** (Feb 2022).
  • Videos accumulated 400K+ views across platforms.

📰 Media Cover / Proof

This validated Yum Yum Videos’ role in providing Chargebee with the foundational clarity and high-impact storytelling for simplifying complex RevOps solutions during a period of massive growth that included $125M and $250M funding rounds and achieved Unicorn status.

See how we helped simplify Chargebee’s subscription billing platform in the full Chargebee case study.

Explainer Video Case Study #5 – BetterUp (HR Tech / Enterprise Coaching)

Targeted Explainers Supported the Hyper-Growth to $100M ARR and $4.7B Valuation

. YouTube video preview

 

Two strategically targeted explainers were used to align the brand voice across enterprise programs and clarify the offering during a period of intense growth for BetterUp.

🎯 What We Did

  • “What Is BetterUp?” for mass onboarding.
  • “Driving Sales Performance…” for enterprise leaders.
  • Used an uplifting tone combined with evidence-based messaging.

📈 Key Results

  • Reached $100M Annual Recurring Revenue (ARR).
  • Achieved a $4.7B Valuation (Series E in Oct 2021).
  • 80% customer growth reported between 2020–2021.

📰 Media Cover / Proof

Clarity isn’t luck—it’s crafted. Our dedication to detail ensures that every animated explainer is built on a solid foundation. Learn about our proven, multi-stage video production process that consistently delivers these exceptional results.

This validated Yum Yum Videos’ role in providing BetterUp with the foundational clarity and high-impact storytelling during a period of 80% customer growth and $100M ARR, supporting their expansion to a $4.7 Billion valuation.

Explore the full BetterUp case study to see how clearer storytelling supported their enterprise coaching message during a period of major growth.

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Explainer Video Case Study #6 – Advisors Capital Management (Finance / Investment)

Strategy Explainers Coincided with $9.5 Billion in Assets Under Management (AUM)

Four animated explainers detailing investment strategy and products were created for ACM, ensuring a professional and regulation-ready visual language for their high-value audience. The videos remain live on core landing pages years later.

🎯 What We Did

  • 4 explainers (Income with Growth, Pathfinder, etc.) detailing strategy and services.
  • Professional, regulation-ready visual language.
  • Built for long-term use on the homepage and core landing pages.

📈 Key Results

  • Coincided with achieving $9.5 Billion AUM (Assets Under Management).
  • Company recognized in the Financial Advisor Magazine Top 100 and FT 300.
  • Sustained multi-year reuse of the videos across the entire site.

📰 Media Cover / Proof

This validated Yum Yum Videos’ role in providing Advisors Capital with the foundational clarity and high-impact storytelling, enabling them to consistently articulate complex investment strategies while reaching $9.5 Billion AUM.

See how we helped Advisors Capital Management communicate its investment approach more clearly in the full Advisors Capital Management case study.

Explainer Video Case Study #7 – Branch (SaaS / MarTech)

Homepage Explainer Used During the Climb to $4 Billion Valuation

. YouTube video preview

 

A concise homepage explainer video was essential for aligning Branch’s open ecosystem narrative against competitors. The video served as a strong visual introduction during their Unicorn year.

🎯 What We Did

  • A 60–90 second product narrative built for the homepage and YouTube.
  • Clear value proposition for deep linking and attribution technologies.
  • Visuals aligned with a global brand rollout.

📈 Key Results

  • Video was a core asset during the period when Branch secured a $300M Series F, leading to a **$4 Billion Valuation**.
  • Used across the video library and featured in external content.

📰 Media Cover / Proof

This validated Yum Yum Videos’ role in providing Branch with the foundational clarity and high-impact storytelling, supporting the communication of their market narrative during the period that resulted in the $300M Series F funding and $4 Billion valuation.

See how we helped simplify Branch’s mobile linking and attribution platform in the full Branch case study.

Explainer Video Case Study #8 – ZenBusiness (LegalTech / SMB)

Educational Explainers for First-Time Founders in Unicorn Year ($1.7B)

ZenBusiness explainer video example created by Yum Yum Videos.

Three explainers (LLC Formation, Registered Agent, Operating Agreement) were created to educate first-time business founders, making the legal basics easy to understand and trust-building during ZenBusiness’s rapid growth.

🎯 What We Did

  • 3 explainers with a friendly, trust-building, and educational tone.
  • Provided clarity on legal steps and compliance basics.
  • Distributed widely on state-specific legal pages and external review sites.

📈 Key Results

  • Videos were key educational assets during the period the company secured a $200M Series C, achieving a $1.7 Billion Unicorn valuation.
  • Significantly increased user confidence and understanding of complex legal steps.

📰 Media Cover / Proof

This validated Yum Yum Videos’ role in providing ZenBusiness with clarity and high-impact storytelling, crucial for educating first-time founders and building trust during the period they secured $200M in Series C funding and achieved Unicorn status.

Explainer Video Case Study #9 – Sintavia (Aerospace / Defense)

3D Explainer Supported Visibility Aligned with a $106.7M DoD Contract

 

A highly technical 3D explainer video clarified complex additive-manufacturing workflows for defense and aerospace stakeholders. The professional quality was crucial for building credibility with high-level audiences.

🎯 What We Did

  • Precision 3D animation detailing AM processes.
  • Technical look and tone for credibility with defense industry decision-makers.
  • Built for PR, Business Development, and internal presentations.

📈 Key Results

  • Media features frequently embedded the video to explain the technology.
  • Increased visibility and understanding aligned with Sintavia winning a $106.7M DoD hypersonics contract.

📰 Media Cover / Proof

Video Marketing Case Study #9 – Sintavia (Aerospace / Defense) By Yum Yum Videos

This validated Yum Yum Videos’ role in providing Sintavia with the foundational clarity and high-impact storytelling necessary for communicating highly technical 3D workflows and supporting the visibility surrounding their $106.7M DoD contract.

See how we helped Sintavia explain its advanced manufacturing capabilities in the full Sintavia case study.

Explainer Video Case Study #10 – Spigit (Enterprise Innovation / SaaS)

Whiteboard Explainers Drove +120% Q2 Sales Before Planview Acquisition

 

Two whiteboard animation videos translated Spigit’s crowd-science algorithms with a recurring character (“Professor Spigit”), making complex executive scoring and selection metaphors easy to grasp.

🎯 What We Did

  • 2 whiteboard animations (Pairwise and Predictions).
  • Executive-friendly metaphors for complex algorithm explanation.
  • Built specifically for enterprise sales demos and targeted campaigns.

📈 Key Results

  • Supported a record year with +120% Q2 sales growth.
  • Helped secure new Fortune 500 clients (AmEx, AIG, PG&E).
  • Preceded the company’s eventual acquisition by Planview (2018).

📰 Media Cover / Proof

This validated Yum Yum Videos’ role in providing Spigit with the foundational clarity and high-impact storytelling, crucial for translating complex crowd-science algorithms to drive a +120% Q2 sales spike and precede their acquisition by Planview.

See how we helped Spigit make its innovation management platform easier to understand in the full Spigit case study.

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The Strategic Role of Explainer Videos in Business Milestones

Across various sectors—from fintech to aerospace—these success stories share a common, powerful thread: clarity is one of the strongest drivers of accelerated growth. And that’s exactly what an explainer video is all about: turning complex ideas into clear, engaging stories people can understand and act on.

These companies already had brilliant strategies and teams. The role of the Explainer Video was to ensure those strategies were instantly understood by the right audience:

  • Investors understood the complex models (Accelerant).
  • Customers trusted and adopted the new platforms (McGraw Hill, ZenBusiness).
  • Partners aligned on the value proposition (BrightInsight).

While many brands start by asking how much an explainer video costs, the real question is what that video can help you achieve.

 

Conclusion: Setting the Standard for Explainer Success

From Unicorn startups to global enterprises, these case studies demonstrate how well-executed animated storytelling supports real, measurable business impact. At Yum Yum Videos, we believe that every great idea deserves to be understood—and that investing in a professional, strategic explainer video is one of the most powerful, verifiable ways to make that happen.

👉 Ready to tell your growth story and achieve your next big milestone? Get a Quote Today!




Victor Blasco

Victor Blasco

Co-founder of Yum Yum Videos | Explainer Video & Video Marketing Expert

Victor Blasco has over 25 years of experience in animation and film production. For the past 14+ years, he has worked with companies to create explainer and marketing videos that simplify complex ideas and drive business results.

His work has supported global brands like Amazon and McKesson, as well as startups that raised over $2B and reached unicorn or IPO stages.

Victor shares insights based on real client work. His contributions have been published on platforms like Social Media Examiner, and he has been featured or quoted in outlets such as Forbes.



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