From simple cooking tutorials to online courses, Instructional Videos are one of the most popular, engaging, and effective types of digital content today. Making full use of engaging visuals and easy-to-follow...
Ok, you’ve heard how effective explainer videos are, so you’re thinking about developing one to include in your marketing strategy. It’s only natural, then, that your first question be: How...
Whether it’s to learn how to cook a mean vegan dessert, or the ins and outs of tricky software, more and more people rely on various types of educational...
How-to searches are incredibly popular, especially when it comes to video. Think about it: How many times have you turned to Google, YouTube, or social media platforms to solve a...
In today’s world, video is the driving force connecting potential customers with brands. It doesn’t matter how big, small, specific, or complex your business might be – with video,...
As a marketing platform and communication tool, video content has been growing at a rapid pace over the past few years. Today, a staggering 92% of marketers say it’s...
One of the many reasons why video is marketers’ preferred type of content right now is that it allows them to effectively condense a lot of information into a...
Once you decide to embark on a video marketing journey – and before you actually start developing your piece – there’s a big desicion you’ll have to make first: ...
As we leave a decade behind and take our first steps in the brand new 2020, there’s something indisputable – the digital landscape has experienced some big changes over...
Have you ever feared that, if a customer inquires about your products, your employees won’t know how to answer? Do you ever feel like your employees don’t quite understand...