Tag: Explainer Video

Ok, you’ve heard how effective explainer videos are, so you’re thinking about developing one to include in your marketing strategy. It’s only natural, then, that your first question be: How...

You may have no issue understanding the theory behind your audience’s journey. But it’s not always so easy to realize what your role – as a company or marketer –...

Having a static, block-of-text kind of website is no longer a good idea. In today’s digital landscape, people expect dynamism and innovation in their content, especially from brands they...

It’s getting harder and harder to focus on a single thing these days. Most audiences are comprised of multi-device users with short attention spans, constantly being bombarded by a...

When it comes to achieving marketing milestones, there’s simply no more effective type of content than video. And among the many different styles available, explainers rank high among the...

Marketing-wise, great explainer videos are the bomb! Short, usually animated pieces that rather than going for a sales pitch, focus on addressing a specific pain point and presenting your...

One of the many challenges that brands face online today is promoting their products even before people realize their need. Especially when it involves innovative or hard-to-grasp ideas. Which...

As we leave a decade behind and take our first steps in the brand new 2020, there’s something indisputable – the digital landscape has experienced some big changes over...

Try as you might, you’d be hard-pressed to find a digital marketer worth their salt who doesn’t swear by video content nowadays. And, to be honest, it’s not surprising....

Have you ever feared that, if a customer inquires about your products, your employees won’t know how to answer? Do you ever feel like your employees don’t quite understand...